Building A Winning Social Media Strategy After 2020

I expected to move to a new country. I anticipated the exchanging of culture, ideas, and languages with new friends. I dreamt of the places I would travel to. I imagined the Instagram pictures I could take.

How to Advertise on a Shoestring Budget – By Chase Nilson

I recently sat down with a friend of mine on one of my many Zoom meetings of the day.  He told me he had been reminiscing about his past travels through posting on his Travel Blog on Instagram. We both sighed in unison: it’s been too long since traveling was a “thing.” He went on […]

Email Marketing Trends for 2021 – 5 Trends to Watch

There’s nothing quite like a deadly pandemic to make people rethink a lot of things. And 2020 wasn’t just a rough time for individuals, either. Businesses had to come up with new strategies. Whether they were traditional brick-and-mortar stores struggling with lock-down conditions, completely online companies dealing with the way people’s priorities shifted or any […]

Social Media Marketing Trends for 2021

Have you ever read Norton Juster’s The Phantom Tollbooth? At the end, Milo – the protagonist – looks at the world around him in a new-found appreciation for a lot of things he took for granted before. For a lot of people 2020 was their Phantom Tollbooth moment. Forced to stay indoors because of COVID-19, […]

How to Run Your First Social Media Campaign

If you’re among the millions of people who got laid back during the ongoing pandemic and had to come up with a new way to make ends meet, you may have just started a new business. Or maybe you just started that business you’ve been thinking about for years. In any case, if you’re a […]

Facebook Marketing Trends to be Aware of for 2021

No matter what many people say about Mark Zuckerberg and his social media platform, the truth is that Facebook is still the king of social media. Nearly 3 billion people use Facebook every month. Putting that number in perspective, that means the over one third of the world’s population is active on Facebook. Sure, there […]

5 Benefits for Hiring a Social Media Marketing Agency

People are always looking for new, better ways to communicate and keep in touch with others, tell stories or maintain records of important personal or social events. That need led to the invention of cave wall paintings, writing, mail, radio, the telephone and modern communication tools like email, the web and social media platforms. With […]

Small Businesses and Link Building

The world-wide web has always been about links. It was originally conceived as a giant library for scientific papers linked together but it became the global phenomenon we now use every day for everything from publishing cutting-edge research to commerce to watching funny cat videos. The one thing the web doesn’t have is structure. There’s […]

10 Instagram Tips to Improve Your Reach

Instagram is a fun, versatile, visual-centric social media platform. And one thing above all others makes it unique among the big players in the social media game: it was specifically designed and built specifically for mobile devices from the ground up. With more and more people accessing the Internet from mobile devices, Instagram has become […]